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| Welcome to First Public Relations | |
First Public Relations is the leading public relations and marketing consultancy for the travel and leisure industries in the UK and Ireland and is the UK’s leading specialist travel and tourism public relations and marketing consultancy. Since our foundation in 1985, FPR has developed an enviable reputation as the one-stop-shop for the travel industry and the only specialist consultancy to offer fully integrated programmes. Our extensive knowledge of the travel and leisure industries and our expertise in delivering clear messages to defined target audiences, is unrivalled. We always guarantee a healthy return on investment. FPR clients stay FPR clients. The majority of our clients have been with us for over 10 years and some for 23 years – since the formation of the company, which speaks volumes about their belief in our abilities. First Public Relations is part of a global PR and marketing network |
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- What We Do
- Public Relations
- Marketing
- Advertising & Graphic Design
- Brand Promotion
- Industry Events
What We Do |
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At First Public Relations our campaigns begin with the clients themselves. By understanding their individual needs, we are able to create highly effective campaigns from a full range of communications services. We offer fully integrated annual programmes, targeted PR and marketing strategies as well as ad hoc projects. For a complete list of the services provided by FPR, select an option from the sub-navigation bar above. |
Public Relations |
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Advertising & Graphic Design |
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First Public Relations is a creator of award winning advertising campaigns. The following campaign for Massachusettes Office of Travel and Tourism, devised by First Public Relations, was awarded Best International Travel and Advertising campaign in the Odyssey Awards by the Travel Industry Association of America:   
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Brand Promotion |
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Industry Events |
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- Current Clients
- Previous Clients
Current Clients |
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First Public Relations has extensive experience of all sectors of the travel industry from hotels and airlines to tourist boards and tour operators.
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Previous Clients |
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- Fiona Gordon
- Eve Gardiner
- Lynda Daboh
Fiona Gordon, MCIPR, MIPA - Managing Director
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Fiona Gordon is the managing director and founder of First Public Relations Limited, the UK's longest established specialist travel industry marketing and public relations consultancy. This year, 2007, the company celebrates its 22nd year in travel and tourism marketing and public relations. |
Eve Gardiner, MCIPR - Director Communications & Marketing
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Eve joined First Public Relations in 1998 and over the past decade has led her team promoting Texas, Palm Springs, Seattle and Washington State in the UK to the travel trade, media and UK consumer. With a strong mix of skills and experience Eve has developed integrated marketing campaigns incorporating print, broadcast, web and brand affinity within travel and lifestyle sectors. |
Lynda Daboh - Director Communications & Brand Promotions
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After studying journalism, Lynda began her career with PIELLE Consulting. There she was responsible for handling a diverse range of accounts, such as blue chip and travel clients such as the Tourism Corporation of Gujarat, Visit Pennsylvania USA and The Royal Orient luxury train holiday. |
- Current News
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FPR News |
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News Archive |
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Palm Springs Bureau of Tourism - It was a strike!
FPR bowled over the travel industry with a fun filled evening at retro style bowling venue in London for the Palm Springs Bureau of Tourism. Guests enjoyed use of two private bowling lanes and super canapés to give them energy. 
Photo (L to R): Tim Winkworth, Flight Centre; Sally Watts, Erna Low Body & Soul Holidays; Fiona Harrington, Major Travel; Mary Jo Ginther, Palm Springs Bureau of Tourism. Texas Tourism - Texas takes London by storm
FPR arranged a fun and informative two-day extravaganza for Texas Tourism. Kicking off with a business forum with key travel industry speakers followed by a workshop. The London itinerary finished on a high with delegates and guests enjoying the evening at the liveliest rock 'n' roll musical and meeting the Buddy Holly cast over a glass of champagne. 
Texas Tourism - Hot Tamales, Cool Wine...
FPR organised a trip with some of the leading food and travel writers highlighting the Lone Star State's culinary delights. 
Photo (L to R): Dee Dee Poteete, director communications San Antonio CVB, Wendy Horton, Trinity Mirror Group; Helen Maher, Tesco Magazine; Anna Glayzer, The Food Magazine; Juliet Catton, Love It! Magazine. Washington State Tourism - Kayaking in the San Juan Islands
FPR arranged and escorted Lion Television to film in Seattle and Washington State. Programme to be aired later this year on Channel 5's Rough Guide showcasing it as a top holiday destination and ultimate travel experience. 
Photo (L to R): Toby Amies, Presenter; Denise Bridgeman, First Public Relations; Laura Harding, Lion Television; Peter Cooksley, Lion Television. Palm Springs Bureau of Tourism - Playing Around in Palm Springs!
First Public Relations escorted eleven lucky golfers to 'America's desert playground' earlier this month. Palm Springs Bureau of Tourism hosted UK travel trade winners and sponsors of the Northern Golf Classic to three rounds in the 'golf capital of the world' and an action packed itinerary. 
Photo (L to R): (back row) - Paul Hills, The Leaderboard; David Giles, David Giles Travel; Matt Schvaneveldt, Wyndham Hotel; Garry Winterburn, AU Logistics; Brian Staunton, Worldspan; Frank Docherty, Traveltek; (front row) - Leslie Potts, Dial a Flight; Adam Quieros, Key Travel; Gerry Boyle, Funway; Paul Melinis, Insight Vacations; Steve Kimber, Great Rail Journeys; Howard Jacobs, Palm Springs Bureau of Tourism. First Public Relations - FPR On The Road
During 2007 FPR has been around the UK on behalf of its clients at consumer shows including The Royal Show in Warwickshire, The Royal Berkshire Show and the British Birding Fair in Rutland. 
Texas Tourism - The Lone Star State Showed Its Colours At WTM
Mrs Perry, First Lady of Texas, headed the largest delegation to exhibit at WTM on a brand new booth. It was a busy week with travel industry and media appointments, radio interviews and a lively boot scootin' event at the Texas Embassy Cantina with Continental Airlines. 
Washington State Tourism - Tasting the Wine
Whilst Seattle and Washington State delegation were in town FPR arranged a business forum and several travel industry and media events. Of course, Washington State wine was served wherever appropriate. 
Photo (L to R): Larry Williams, Assistant Director, Washington State Tourism; John Creighton, President, Port of Seattle Commissioner; Sam Eliatamby, Director, Southall Travel. Cyprus Tourism Organisation - What Competition
FPR was at the Royal Berkshire Show for Rural Cyprus and the crowds loved tasting the wines and foods whilst learning what the sunny island has to offer. 
Texas Tourism - You heard it where?
It must have been on Smooth FM! Texas had a two-week promotion inviting listeners to be an “Urban Cowboy” with Smooth FM. The successful campaign has resulted in the winner heading to Houston to celebrate her 40th birthday with her husband. What a great present! 
Maharashtra Tourism Development Corporation - FPR heads for Bollywood following Maharashtra tourism win
First Public Relations has won the public relations contract for the Maharashtra Tourism Development Corporation (MTDC). FPR’s strategy for Maharashtra will be to capitalise on the awareness of Mumbai, as the gateway to India and Bollywood, whilst highlighting lesser-known areas and the state’s diverse attractions including UNESCO World Heritage sites, wildlife, culture and award-winning champagne. 
Photo: Elephanta, UNESCO World Heritage Site. Greater Miami CVB - FPR pouts for Miami
First Public Relations has teamed up with deluxe makeup brand, Pout, to create the "Miami Beach" compact. To celebrate the launch of this limited edition product, FPR has negotiated a nationwide in-store and online promotion giving away a VIP break to Miami from hip travel specialist, Black Tomato. FPR also attracted an array of the UK’s top media to the exclusive launch event held at the flagship poutlet in Covent Garden. 
Top Photo (L to R): Lucie Cave, Heat Magazine and Lynda Daboh, FPR. Texas Tourism - Bon Voyage
First Public Relations provided Bon Voyage Travel & Tours with product training on Texas, Washington State and Seattle as well as Palm Springs. Having sent 22,000 passengers to North America last year, staff at Bon Voyage relaxed and enjoyed product knowledge, nibbles, gifts and prizes at their offices in Southampton. 
Photo (L to R): Sandie Oliver, Dee Firmager, Jo Still, Pia Homer, Hayley Crook and Karen McMahon (sporting the Stetson); Bon Voyage Travel. Texas Tourism - Segway to go in Texas
First Public Relations, in partnership with Hyatt Hotels and Continental Airlines took six top golf tour operators on a fun filled 6-day familiarisation trip to Texas. 
Photo (L to R): Gay Galloway, Hyatt Regency Lost Pines Resort & Spa; Jackie Marsden, Worldwide Golf Holidays; Matt Walder, Letsgo2; Denise Bridgeman, First Public Relations; Neil Cutler, Eagle Golf Tours; Janice Baldridge, Hyatt Regency Lost Pines Resort & Spa; Alex Felstead, Driveline Golf; Tod Schrader, Continental Airlines; Ross Elliott, Golfing Trips. Texas Tourism - Yehaw… Texas' first lady wows UK travel industry
First Public Relations organised a sales and media mission to Manchester and London for a Texas delegation. There were two dinners in London for the UK's most important trade and media to meet the First Lady of Texas and the host of Texas partners. 
Photo (L to R): Sam Eliatamby, Southall Travel; Anita Perry, First Lady of Texas; Stephen Hughes, Funway Holidays. First Public Relations - FPR bags top awards
FPR clients won in two out of eight categories. The Visit USA Association made the awards for coverage of:
Photo (L to R): Lynda Daboh, FPR; Pamela Jones, journalist; Peter Moss, Chairman Visit USA. 
Photo (L to R): Ros Sewell, BBC producer; Eve Gardiner, FPR. First Public Relations - Summer Fun
FPR and guests enjoyed the VUSA summer party at The Dorchester… 
Photo (L to R): Howard Car, journalist; Fiona Gordon, FPR; Dominic Hodson, Purely America. Washington State Tourism - Shades on in the San Juan islands
FPR arranged and escorted a press group to Seattle to enjoy the wonders of Washington State, from rainforests, whale-watching tour and sea-planes rides to dinner at the top of the Space Needle.  Photo (L to R): Brad Jones, Director of Tourism, Seattle CVB; Eve Gardiner, FPR; Joanne Travis, Birmingham Evening Post; Ferne Arfin, Sunday Telegraph; Lisa Trainer, My Weekly; Julie Moult, The Sun; Kristian Low, Eastern Daily Press; Andrew Manning, The Yorkshire Evening Post. Franche Comté - UK media visit to quirky Franche Comté
FPR recently secured key magazines and regional publications for a press trip to the quirkiest sites in the Franche-Comté region. The itinerary included a stop at the "République du Saugeais" where journalists were granted real entry visas by the République's very own Prime Minister! With a programme including the most unusual, the journalists were soon sold on Franche-Comté as a destination with a difference.  Cyprus Tourism Organisation - A visit to Cyprus' cultural delights
FPR recently hosted a press trip taking in some of the destination's best cultural sites including Kourion Amphitheatre, Byzantine churches and Aphrodite's Rock. The itinerary provided with an insight in the destination's fascinating culture, and showed the group that there is much more to Cyprus than sea and sand.  Photo (L to R): Lyssiemay Annoh, Executive Traveller; David Alcock, The Sentinel; Daniel Lombard, South Wales Argus; Sandie Beard, Focus Magazine; Sally Churchward, Southern Daily Echo. Franche Comté - FPR hosts a tasty evening to remember
First Public Relations hosted a gourmet dinner on behalf of the Franche-Comté Tourist Board at London's Mews of Mayfair private dining room. TV, radio and key consumer and trade media attended, with all commenting on the great success of the evening: "Thank you so much for the wonderful evening on Tuesday - really enjoyed the dinner and the company." Roopa Gulati, UKTV Food "Just to say thank you so much for the wonderful reception last night. I have to say it was one of the nicest I have ever been to." Anna Hyman, Travel Editor, Motoring & Leisure. 
Photo (L to R): Fiona Gordon, First Public Relations; Anne Chauveau, Franche-Comté Tourist Board. Greater Miami CVB - FPR has grand designs
FPR excels at gaining prime-time exposure for its clients across all programme formats, reaching far beyond traditional travel shows. It recently took Grand Designs, Channel 4's most watched show, on location to Miami. The programme featured a couple visiting the Mecca of Art Deco, to seek inspiration for the design of their dream home. The shoot offered the opportunity to showcase Miami's signature style to an audience of 5 million viewers. Stay tuned for further innovative coverage from FPR.  Texas Tourism - Two-Stepping Round Texas
First Public Relations accompanied six journalists on a two-stepping tour round Austin, San Antonio and Houston.  Photo (L to R): Lisa Trainer, My Weekly; Emma Rowley, PA News; Brian McIver, Daily Record; Emma Pinch, The Birmingham Post; Steve Nolan, Daily Express; Mary Barbar, Daily Mirror. Palm Springs Bureau of Tourism - Pow Wow preview tour
First Public Relations escorted an elite group of tour operators on a pre Pow Wow trip to Palm Springs.  Photo: Eve Gardiner, First Public Relations is seated with Howard Jacobs, Director of Sales, Palm Springs Bureau of Tourism. Standing behind (L-R) Dean Smith, Lotus Travel Group; Stephen Hughes, Funway Holidays and Sam Eliatamby, Southall Travel. First Public Relations - Hat trick for FPR
First Public Relations scored a hat trick with BBC Holiday 2007, by organizing and escorting presenters to three of our destinations in a six-week period. Main host, Laurence Llewelyn-Bowen, explored Art Deco Miami while Nicky Chapman became a golf widow in Cyprus. Laurence then visited Dallas and Fort Worth to soak up the glitz and glamour of Dallas and the 'Cowtown' History of Fort Worth. First Public Relations has secured over £5million in television exposure for our clients this year… and 2007 has only just kicked off!  Tourism Massachusetts - Bag a bargain in Boston
FPR recently hosted journalists from leading nationals and key women's titles on a shopping press tour to Boston and Provincetown. With an itinerary including a stop at Filene's basement and Wrentham Shopping Outlet, the group were sold on Massachusetts as the ideal place to bag a bargain. 
Photo (L to R): Pat Boudrot, Filene's Basement; Oliver Grady, Hot Stars; Marcia Moody, OK! Magazine. Cyprus Tourism Organisation - FPR Takes a walk on the wild side with Cyprus
FPR secured over 100 travel media and trade contacts for a full day of events to launch the Cyprus Tourism Organisation's Rural Initiative. Co-funded by the European Union, FPR won the bid to organise a series of targeted events over a three-year period, designed to introduce travellers to the "Real Cyprus". Key operators attended a daytime workshop where new niche product was discussed, while the evening saw a gala dinner attended by most of the key travel media in the UK market. 
Greater Miami CVB - FPR cooks up a storm for Miami
FPR teamed up with the daily cookery show 'ITV Cooks' to treat viewers to the opportunity to win a tasty trip to Miami for the South Beach Wine and Food Festival. Capitalising on lifestyle trends and its state-of-art research tools, FPR goes beyond traditional travel programming and is at the forefront in targeting primetime media opportunities and exposure for its clients. 
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Client Press Room |
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| Careers | |
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Why not join our young, dynamic team? First Public Relations is always on the look-out for the best creative talent around. So if it’s a work placement or full-time employment check out our current vacancies. Current Vacancies Account Executive We are currently looking for a confident AE to join the team and work across a range of clients. Candidates must have excellent writing skills and media contacts, a creative outlook and an organised self-motivated approach. Travel industry experience and fluent Spanish or French would be an advantage. Salary: According to experience Work Placements First Public Relations regularly takes in work placements but never for less than six months. We will devote time to giving you the best training around and feel that only a six-month or longer placement will satisfy your and our requirements. For more information on the above vacancies please contact Lynda Daboh First Public Relations Ltd.
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| Contact Us | |
For further information about First Public Relations and to discuss how FPR can meet your public relations and marketing needs: First Public Relations Ltd. How To Find Us FPR is only a five-minute train ride from central London and the UK’s most influential media. Trains depart regularly from Victoria, Waterloo and Gatwick Airport, get off at Clapham Junction.
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