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Sebastian Sarrasin
Sebastian Sarrasin, Account Director
A graduate in Journalism & Communication, Sebastian joined First Public Relations in April 2015.
He started his career in the travel industry 19 years ago as a Sales Executive/Contact Centre Manager for Switzerland Destination Management in London and then as a Marketing Executive for the Swiss National Tourist Office (Switzerland Tourism) in New York from where he travelled around the US extensively.
More recently Sebastian worked for various cruise lines in the capacity of Sales & Marketing Manager looking after the UK market as well as Business Development Manager for the MEA and APAC regions where he contributed to raise the profile and market shares of Norwegian Cruise Line thanks to the strong mix of skills he gained over the years.
Since joining First PR, Sebastian has developed the leisure, cruise and MICE markets for a portfolio of clients. His main role is to maintain constant communication with each client and be the first point of contact for trade partners, ensuring that they are kept informed about each destination's latest developments and that they have access to comprehensive sales & marketing toolkits. Sebastian regularly meets up with existing and new trade partners during travel industry events (roadshows, seminars, sales missions, etc.), sales calls and training sessions for product managers and reservation staff.
He started his career in the travel industry 19 years ago as a Sales Executive/Contact Centre Manager for Switzerland Destination Management in London and then as a Marketing Executive for the Swiss National Tourist Office (Switzerland Tourism) in New York from where he travelled around the US extensively.
More recently Sebastian worked for various cruise lines in the capacity of Sales & Marketing Manager looking after the UK market as well as Business Development Manager for the MEA and APAC regions where he contributed to raise the profile and market shares of Norwegian Cruise Line thanks to the strong mix of skills he gained over the years.
Since joining First PR, Sebastian has developed the leisure, cruise and MICE markets for a portfolio of clients. His main role is to maintain constant communication with each client and be the first point of contact for trade partners, ensuring that they are kept informed about each destination's latest developments and that they have access to comprehensive sales & marketing toolkits. Sebastian regularly meets up with existing and new trade partners during travel industry events (roadshows, seminars, sales missions, etc.), sales calls and training sessions for product managers and reservation staff.